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Mon, Jul 28, 2008

The Sneaker Culture

The Nike Air Max Penny 2 is easily one of my favorite shoes of all time. I’m not sure what about it I like so much, but it could be the fact that my older brother owned not one, not two, but THREE pairs of the OG versions of these. Guess how many of the OG versions I owned?

Goose egg.

Although to be fair, the reason he owned three pairs is because the air bubble blew out relatively quickly in the first two pairs. And back in the incredible days when you could pretty much send a pair of shoes back to Nike for any…ahem…”defect” whatsoever, he was able to have a crispy pair of these every 4-6 weeks. (My brother was honest about it. Me? My “defects” back in the day typically occurred a little less authentically.)

I don’t hold the air bubble blowouts against the II’s though…they are just too pretty. The best colorway is certainly the white one:

Although the black one is extremely fresh as well:

Additionally, the Penny II’s were part of some incredible marketing campaigns. From the commercials:

to the perfectly simple magazine ads:

I will being doing my damnedest to get my hands on a pair of these when they come out this fall.

[Pics courtesy of Niketown.com (by way of Nicekicks.com) and the JGoods/Uncmn. Archives]

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This post was written by:

njg - who has written 45 posts on Creativity is King.


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